What is it?
Contlo has launched its innovative tool, Brand AI Model, designed to empower modern businesses with contextual generative AI marketing capabilities.
How Does It Work?
- Personalized training: First, you provide key information about your brand, such as its history, identity, design language, tone, and aesthetic attributes. This helps the AI model deeply understand your brand.
- Contextual Generation: Once the AI model understands your brand, it starts creating marketing strategies and personalized activities. This includes generating copy and creative that aligns perfectly with your brand.
- Maximizing Participation: AI has been fine-tuned and trained over millions of brand-customer interactions. This means you can generate high-converting, brand-consistent copy and creative, maximizing customer engagement.
- Generation of Customer Journeys: This is where Brand AI Model shines. Automatically build customer journeys, schedule email and SMS campaigns based on user actions, and run automated experiments to identify winning copy and creative in real time.
- Contextual Personalization of Brand Creatives: The tool integrates brand attributes into generative AI models, allowing contextual personalization of brand creatives.
Key benefits
- Deep Personalization: Through the integration of brand story, identity, design, tone and aesthetic attributes, the AI model deeply understands your brand, resulting in precise and deep personalization of your marketing strategies.
- Improved Customer Retention: By personalizing campaigns and automating customer journeys, it helps you retain your customers and increase their loyalty.
- Multichannel Management: This tool spans multiple channels, including email, SMS, WhatsApp, Webpush, and social media, allowing you to reach your audience where they are.
- Obtaining Data and Information in Real Time: The tool provides you with instant information on the performance of your marketing strategies, allowing you to make data-driven decisions more effectively.
Target audiences
- Companies of all sizes: Both small startups and large corporations can benefit from this tool as it can be adapted to different scales of business.
- Marketing Managers: Marketing professionals, marketing managers and marketing directors are the main audience. This tool allows them to create more effective and personalized strategies.
- Brands That Value Consistency: Brands that consider consistency and personalization crucial to their image and success will find the Brand AI Model a valuable tool.
- Multichannel Companies: Those businesses looking to reach their audience through multiple channels, such as email, SMS, WhatsApp, Webpush, and social media, will find the tool's ability to manage all of these channels useful.
- Companies Seeking to Retain Customers: The tool is ideal for companies interested in retaining their customers through personalized campaigns and customer journey automation.
- Companies Seeking Actionable Data: Those who want to obtain real-time information about the performance of their marketing strategies and make data-based decisions.
- Companies Seeking to Innovate in Marketing: Companies that want to be at the forefront of digital marketing and take advantage of the advantages of AI in their strategies.
Price plan
Free Plan (Free Forever):
Cost: Free.
Includes: Free access without the need for a credit card.
Advantages:
Ideal for small businesses and entrepreneurs.
It allows you to start using the tool at no cost.
It includes basic marketing features such as email, SMS, WhatsApp, Webpush and social media campaigns.
Audience management and data collection.
Marketing reports.
Native integrations with more than 200 applications.
Details: Offer custom payment plans based on your company's specific needs. Prices vary depending on functionality and volume of use.
Advantages:
Access to all the advanced features of the tool.
Greater capacity for campaign management and automation of customer journeys.
Advanced segmentation and personalization.
Detailed marketing analysis and dashboards.
Dedicated support and customer service.
We recommend visit their website for up-to-date information on specific pricing plans and available options.
Conclusion
Brand AI Model by Contlo is a powerful marketing tool that leverages artificial intelligence to contextually personalize brand strategies and creatives.
It allows businesses to retain customers, maximize engagement, and get real-time data.
It is ideal for brands that value consistency and seek to innovate in marketing.
